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PRIVACY POLICY

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This Privacy Policy describes how NAYADE (hereinafter "we") collects, uses and protects the personal information of users of the website getnayade.com (hereinafter "the Website").

We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Data collected

We collect the following data in the course of your use of the Website and your orders:

Identification data: name, email address, postal address, telephone number.

Order data: order history, products ordered, amounts, delivery address.

Browsing data: IP address, browser type, pages visited, visit duration, cookies (see Cookies section below).

Payment data: banking details are processed directly by our secure payment provider (Shopify Payments / Stripe) and are neither stored nor accessible by NAYADE.

2. Purposes of processing

Your personal data is collected and processed for the following purposes:

Processing and tracking your orders
Delivering your products
Managing customer relations and after-sales service
Sending marketing communications (only with your consent)
Improving our Website and services
Compliance with our legal and accounting obligations

3. Legal basis for processing

The processing of your data is based on:

Performance of a contract (processing your order)
Your consent (newsletter, marketing communications)
Legitimate interest of NAYADE (Website improvement, fraud prevention)
Compliance with legal obligations (accounting, taxation)

4. Data recipients

Your personal data may be shared with the following recipients:

Our payment provider (Shopify Payments / Stripe)
Our carriers and logistics partners
Our email service providers (with your consent)
Competent authorities where required by law

We never sell, rent or share your personal data with third parties for commercial purposes.

5. Data retention periods

Customer data: 3 years from the last order or last contact.
Billing data: 6 years (legal accounting obligation).
Browsing data (cookies): 13 months maximum.
Prospect data (newsletter): 3 years from last contact.

6. Your rights

Under the UK GDPR, you have the following rights regarding your personal data:

Right of access: obtain a copy of your data.
Right to rectification: correct inaccurate or incomplete data.
Right to erasure: request the deletion of your data.
Right to restriction: restrict the processing of your data.
Right to data portability: receive your data in a structured format.
Right to object: object to the processing of your data, including profiling.
Right to withdraw consent: at any time for processing based on consent.

To exercise your rights, contact us at: contact@getnayade.com

We will respond to your request within a maximum of 30 days.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO): www.ico.org.uk

7. Cookies

The Website uses cookies to improve your browsing experience and analyse traffic.

Essential cookies: necessary for the functioning of the Website (cart, session, security). These cannot be disabled.

Analytical cookies: allow us to understand how visitors use the Website (Google Analytics). These cookies are only placed with your consent.

Marketing cookies: used to measure the effectiveness of our advertising campaigns (Meta Pixel, TikTok Pixel). These cookies are only placed with your consent.

You can manage your cookie preferences via the consent banner displayed on your first visit, or at any time through your browser settings.

8. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, modification, disclosure or destruction.

The Website uses SSL (Secure Socket Layer) protocol to secure data exchanges.

9. Changes

We reserve the right to modify this Privacy Policy at any time. Any changes will be published on this page with the updated date.

Last updated: April 2026.

10. Contact

For any questions regarding the protection of your personal data:

Email: contact@getnayade.com
Data controller: NAYADE